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Social Media

Social Media

What is Social Listening?

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Social listening is the process of collecting social data by monitoring terms, names and products associated with your brand and industry, with the aim of helping businesses monitor content performance and track competition. It exists as a logical step forward from something PR agencies have offered to their clients for many years – traditional media monitoring. The PR world has evolved past traditional media channels to encompass a wide range of platforms that connect directly to end users (Facebook, Twitter,…

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Digital Marketing Events Public Relations Social Media

An interview with Thai PR

Thai PR

Vivaldi founder and CEO Joseph Henry talks to Thai PR web about the success of Vivaldi Integrated PR, and the future of digital public relations in Thailand   What is the background of Vivaldi PR and how does it differentiate itself? We specialize in content creation, so we help clients build strategies around effective content for all mediums – digital, social, traditional media and events. We create prepackaged stories, including photography and videos for publications to help boost clients’ digital…

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Digital Marketing Public Relations Social Media

Huawei Mate 8 regional launch Thailand

Huawei Mate 8 Thailand

 Vivaldi played the leading role in a multi-channel PR program for the regional launch of the flagship Huawei Mate 8 smartphone. Celebs and social, native advertising and close partnerships with key media, all to power Mate 8 to the top of the SEA league Objectives: To generate ongoing and effective English/Thai media coverage through the engagement of high level celebrity ambassadors and native advertising To connect to media stakeholders and their readers in lifestyle and business arenas, emphasizing the dual…

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Digital Marketing Events Public Relations Social Media

Vivaldi positions for growth with new office and new services

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Vivaldi has introduced a range of new services to harness opportunities for growth. The company has also invested in a new and much larger office facility. Following 12 years of consistent growth, successes across a whole spectrum of client industries and several regional award wins, the company is confident that it can accelerate its growth by responding to shifting trends in the media, marketing and PR landscapes in Thailand. Vivaldi meets these trends head-on by launching a new, more comprehensive…

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Events Public Relations Social Media

Dracula: Blood is Life

Dracula singapore

Vivaldi supported an innovative stage production in Asia with big publicity and online outreach through its promotion of Dracula: Blood is Life. The show next moves to Singapore!   Objectives: To make Dracula: Blood is Life a must-see play and must-attend social occasion for trendy and influential high-end consumers in Bangkok To connect the theatre production to a wide audience not currently engaged with the art form, in a way they can understand and appreciate To bring VIP, celebrity, ambassadorial and…

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